The CarnivalRoadshow Company was
represented by Claire Holder (Managing Director) and Stephanie Harwood
(Sponsorship and Marketing). Unfortunately, due to illness, Chris Nortey
(Finance Director) was unable to attend.
The opportunity to attend as speakers and share our
experiences with conference delegates was invaluable. The Events Management
industry in Asia has incrementally expanded
and tools and techniques used in the staging of events across the sector have
been strengthened and do provide some good examples to us all in the staging of
our own events wherever we are in the world.
On Day 1 of the conference our speakers ran a Pre-Conference Workshop entitled “The
Winning Guide To Effectively Obtaining Sponsorship For Your event”. This
three hour workshop covered the subject areas such as:
Preparation to obtain sponsorship
Developing a sponsorship package
Making a successful approach to companies
Retaining and sustaining a valued sponsor
On Day 3 of the conference, our speakers addressed
conference delegates on “Does Event Sponsorship Deliver That All Important
“Value For Money” Factor?
On Day 4, our speakers addressed conference on “Measuring
and Evaluating Performance”.
Our speakers went prepared with conference packs for all
delegates which contained a detailed script of our past experiences in the
respective subject areas, tools and techniques used over the years in our role
in organising and managing major community events hosting over 1,000,000 people
like the Notting Hill Carnival, the Abuja Carnival , Nigeria
amongst others.
The conference was an excellent opportunity to share
knowledge, learn new techniques and network with industry leaders. We look
forward to future communication with many of the delegates on the subject
matters that we addressed.